Interview Q&A
How long have you been in business?
SoundPure.com is celebrating it's 10th Year in Business.
What is your primary product or service?
SoundPure does three things primarily, 1) Sells High End Professional Audio and Recording Equipment through incredible display, and through the website
www.soundpure.com , 2) Run a High-End Professional Guitar and Amp Boutique where the finest guitars and amps are on display and for sale, and 3) Operate Sound Pure Recording Studios,
www.soundpurestudios.com
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
The Studios are operated primarly by David Arnold, recording engineer and recording equipment sales expert, Douglas Wessling, recording engineer and recording equipment consulting expert, Todd Atlas, and Chris Boerner. Atlas and Boerner met when they were piano/composer and guitar students, repsectively, at Duke University. Both Atlas and Boerner have extensive experience in producing, composition, recording engineering, and both also help serve as the principals of the Pro Audio/Recording Sales division (Atlas), and the Guitar Sales Boutique (Boerner), while also being actively involved in running recording sessions at Sound Pure Studios.
Chris Boerner, local producer and guitarist, has a background
How do you differentiate yourself from other businesses in your category and area?
No other fine or rare guitar shop is affiliated with a recording studio, and no other recording studio has this kind of modern guitar collection. The Studios are truly state-of-the-art, and there is no better facility to listen to instruments, or listen to recoridng equipment, which is also avialable, for sale in action.
How many locations do you have and do you have plans to expand?
1, and only 1 for now. No plans for additional locations are in the works at this time.
Provide detailed directions to your location
The Sound Pure Facility, located at 808 Washington St. is located just north of the Durham Athletic Park, and just South of Trinity on Washington St.
What type of payments do you accept?
All Major Types are accepted including cash, VISA, Master Card, American Express, Discover, Personal Checks (these must clear prior to any equipment leaving the premises), Bank Wires, and Cashier's Checks.
Which areas do you service?
High-End Guitar Sales, Recording Studio and Production Services, High-End Professional Audio Sales
Who owns your company or runs daily operations?
Owner-Todd Atlas ; V.P. of Sales-Doug Wessling (919-682-5552); Studio Manager- David Arnold (919-321-2805); Director of Guitar Sales- Chris Boerner (919-522-5108)
What are your hours of operation?
Typical Hours: 9AM-6PM Monday thru Friday the facility is always open, but the facility is often attended and operated off hours, and is available by appointment at any time pre-arranged.